Beth Mead provides marketing and communications expertise to leading companies, helping them communicate effectively to employees and market intelligently to clients.

During her twenty year career, she has developed internal and external programs to support organizations in transition: from mergers and acquisitions to relocations and large-scale systems initiatives.

Beth specializes in making complex topics easy to understand, customizing material to fit the information needs of different audiences. Her background in Human Resources uniquely positions her as an advocate for both management and employees, creating clear internal communications that foster understanding between the two. She has worked extensively with diversity and inclusion programs, as well as initiatives that support women’s leadership development.

She is equally experienced in B2B and B2C marketing. She has developed programs that support direct sales, relationship management, account acquisition and customer retention. In addition to direct marketing, she is experienced in media relations, and television and print advertising.

Beth began her career at Citibank in Human Resources, where she supported a diverse international corporate finance business. Upon request, she created a marketing department for that business. After moving to the ADR group, Beth was recruited by JPMorgan Chase to develop an internal communications program to support a key business acquisition. Drawing on her HR and marketing experience, she then managed external marketing and internal communications programs to support the business as it tripled in growth. During her tenure, she developed strategies to support additional business acquisitions, firm-wide mergers, industry-wide initiatives, and a relocation of staff from Brooklyn to Texas.

In her next role, Beth was VP of marketing for BrownCo, JPMorgan Chase’s online brokerage business. Her responsibilities included marketing, advertising, media relations, customer retention, and internal communications. Since 2001, Beth has provided consulting services to various financial services businesses, the Financial Women’s Association, and other firms.

Beth graduated from Dartmouth College with dual degrees in English and Theatre. She is a member of The Financial Women’s Association, The International Association for Women, and Women in Communication.